Social Media Foundation Class
Program no. SOMA-1100

Social Media Business Foundation
Businesses managers need to understand why social media is something that has already happened. With 400 Million consumers reading blogs, being connected in social networks, engaging in groups and forums, the social web became a new place to compete for mind and market share.

To the benefit of the customer, businesses fight harder than ever for mind and market share. The new battle field: Social Media.

This class is the ideal foundation for the Social Media Leadership Class.

Duration: 2 days 2 hours each day.
Fee: $475 (Gold Members) / $595 regular fee
Evening Classes start at 5:00 pm (PDT) each day, Tuesday and Thursday
Morning Classes start at 8:00 am (PDT), each day Wednesday and Friday
Check your local time for this event

Foundation Class Program

Session 1
Introduction to the social media tools universe
Why and what tools to use in a professional business environment.

• Core and purpose of social media engagements in business
• Changes in customer relationship behavior
• Social networks, groups and community setup
• Creating / enhancing your profiles on key places
• Differences between personal and corporate settings
• Your static profile and your dynamic social graph

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Session 2
Social Media Presence Setup
Your and your companies presence in the social web

• The main platforms such as LinkedIn, Facebook, Twitter,
• Leveraging SlideShare beyond sharing slides
• Friendfeed, XeeSM, URL shortener, social bookmarks and other tools.
• Blog / Microblog technology, selection, environment
• Setting up your own blog / micro blog
• Video tools
• Collaboration: Where and how to use wikis
• Success and failures in the social web

2 sessions, 2 hours each session, 1 week

How it works:

Session structure:
All session are 2 hour instructor lead online sessions.
60 minutes presentation
5 minute break with Q+A
50 Minutes presentation - Q+A

Morning sessions start 8:00 AM (PST)
Evening sessions start 5:00 PM (PST)

In addition we provide an exclusive online networking community for discussions and exploration. Attendees may share contact information for additional off line networking.

Registration deadline:
Sep 4, 6PM (PST)

Class starts Sep 8/9

Check your local time for this event

Admission:

1) Requirements:
There are no special requirements to participate in this class.
2) Please pay online (below)
3) If you need an invoice:
Please email or call us
office at socialmedia-academy.com
+1 (650) 384 0057
4) Class confirmation
You will get a confirmation within 24 hours after you paid the tuition.
5) Student material
You will receive the material the day prior to the class start.
6) Questions
Please contact us directly at
+1(650)384 0057. You will speak to us directly, no call center no automated phone system.
 

Pay online:

Gold Members pay only $475
Become a member and safe on tuition

Admission Terms & Conditions